Power Positioning: Increase Sales
by Becoming THE Choice, Not Just a Choice
Marketing is all about consumers
making choices. They either choose you or your competitor.
Effective marketing campaigns define the criteria consumers use to
make their choices -- before they even begin considering them.
That’s the power of positioning.
This presentation features Mark
Montini’s trademarked Power Positioning System and covers:
•
The Four Elements of Power
Positioning
•
Market Introduction Strategies
•
Identifying and Overcoming
Positioning Downsides
•
Integrating Positioning and
Marketing
•
Reviewing and Adjusting Market
Positioning
Recommended Length: 45 minutes-2 hours
Click
here to see the workbook for this presentation.
Click here to request more information on having Mark Montini deliver
this presentation at your meeting.
Selling Online: The Secrets to
Selling Products and Services Online with a 4-Figure Budget & No
Venture Capital
Having built successful businesses in traditional and eCommerce
marketplaces, Mark Montini knows what it takes to make money online. In
this presentation he reveals a simple step-by-step process for making
money online while exposing four big eCommerce myths:
Myth #1: eCommerce requires significant capital investment.
Myth #2: You can’t make money selling “retail” products and services
online.
Myth #3: eCommerce is too expensive for small business.
Myth #4: You must be technologically-savvy to make money online.
The information-rich presentation covers:
•
Elements of Successful
eCommerce
•
Integrating eCommerce with
Bricks & Mortar
•
Developing a Profitable
eCommerce Model
•
Planning & Building a
Profitable eCommerce Website
•
eCommerce Marketing & Customer
Service
•
Managing & Growing eCommerce
Opportunities
Recommended Length: 1-3 hours
Recommended Audiences
•
Small business owners looking
to add an eCommerce element
•
Business looking to cut
eCommerce costs and increase eCommerce revenue
•
Bricks and mortar employees
looking for a new lifestyle
•
Bricks and mortar employees
looking to supplement their incomes
•
Organizations looking to raise
money online
Click here to request more information on having Mark Montini deliver
this presentation at your meeting.
